The calendar contains daily social media post ideas planned out for you, including holidays and national days that are perfect to celebrate on social media. For example, “I’m so honored to be named to Ingram’s Top 40 under Forty class of 2020.”. Different Types of Social Media Networks 1. The more you run interesting and worthwhile competitions, the more people will take note of your social posts. My personal mantra is “perseverance, not perfection, is the key to success.”. You could create a video demonstrating how to use a certain product related to your business or you could record your computer screen while you demonstrate how to perform a certain task or use a piece of software. Look for high-quality stock photos to share. Social media post ideas are one of those things that seem easy, but when you sit down to post it suddenly becomes very difficult and can feel overwhelming. Indeed, the quickest-growing social network, Instagram, relies on the visual component of its members’ posts. They are ready to post as-is OR they can be fully customized to fit your brand style. Don’t forget to tag them in the post! Give them a shout out and share why you’re grateful or them. var ml_webform_994720 = ml_account('webforms', '994720', 'i4z7w8', 'load'); Don’t forget to include a link to a conversion-optimized landing page where your followers can purchase the product or service. No pressure, right? After using the Social Media Content Calendar, they’ve been telling me it: Peggy said, “In just two weeks alone I have almost doubled my Instagram followers.”, Theodoros said, “My posts usually got 5-10 comments and with your questions, I go to 30-50! Indeed, most social posts, no matter what the type should include some form of a social image. You also have the option to make the livestream available afterward to those who missed the original broadcast. If your niche is news, entertainment, or tech, what-posts may be valuable on social media. This consistency versus frequency issue is one of the five social media myths I address in this video: 5 Social Media Myths (That Are Hurting Your Business). For example, if you own a travel agency, share your best tips on how to quickly navigate airport security. It is easy to make every post an advertisement for your product. It’s important to promote your business on social media, but you don’t want your entire feed filled with promotional content. Plus, my posts were uninspired and sporadic and I wasn’t getting the results I wanted from my social media marketing efforts. var ml_webform_989766 = ml_account('webforms', '989766', 'z8g4s3', 'load'); ml_webform_989766('animation', 'fadeIn'); // ]]> YouTube exists exclusively for video posts, and most of the other networks now encourage you to make video social posts as well. Social Networks: Facebook, Twitter, LinkedIn. A cup of coffee, a product you sell, a glass of wine, a piece of fruit, etc. Do you have a follower who engages regularly with your content? It is an excellent way to add a human face to the business. A screenshot image is a great way to repurpose text-only posts from Twitter, but you can screenshot any text. While some promotional posts are good, you need to create content that benefits your ideal customer and promotes others. In time, your brand will be so familiar to your audience that they will automatically think of you when they need the type of product you sell. First, keep in mind that you want to post a wide variety of content on social media. Sprout Social recently updated its listings of the best time to post on Facebook, Instagram, Twitter and LinkedIn, based on the activity of 25,000 Sprout users. Let your audience in on what you’re currently reading or learning. Did you get exciting news? I’ve even created a free cheat sheet you can download and keep next to your computer. Don’t just compose a post and call it done. If you’re posting on behalf of a company, share a photo of the employees taking a break or having fun together. For example, “If you could eat only one thing for the rest of your life, what would it be?”. Share a product or service you love and your audience will benefit from. It’s easy to become consumed with the “me, me, me” mentality and think that every post has to be about you or your business. Take a look at your fans and their social profiles. ——— How to enter: 1️⃣ Follow me @lailaloves? lessons you’ve learned from them. It must be understood that while the data shows facts about best times of post engagement, you are the only one that can determine what time works. Further, 64% of consumers make a purchase after watching a branded video on social media. Don’t use #MotivationalMonday on a post published on a Tuesday. If you’ve ever struggled with what to post on social media or you’ve felt uninspired and desperate for a fresh idea of what to post on social media, you’re in luck! Answer a question you tend to get asked a lot. Encourage your audience to share your content with others or create a specific post on social media. Screenshots can often achieve this. If you get your social media marketing strategy right, you can boost your brand’s visibility and engagement.. This works insanely well for massive influencers and Instagram celebs, but friendly “selfie” photos can work for small business owners as well. Chances are a large percent of your followers have never seen it. Many businesses gain favor by sharing their followers’ (users’) content. The target audience is the sole determinant of the best time. Do you have a morning ritual or nightly routine to help you stay energized, focused, healthy or positive? As with product promotions, it is easy to overdo blog post promotion. Give them a shout out using an @mention and thank them. Share a mistake you typically see your customers or competitors make. Instead, Angie teaches entrepreneurs how to build a business and life they love at their speed, on their time, with their rules. Others, like Instagram and TikTok, are built to optimize the sharing of photos and videos. var ml_webform_994710 = ml_account('webforms', '994710', 'z2x8t0', 'load'); Share one of your products or services. For others, it means posting a few times a week. People love to see their own content shared online. Instagram Stories, Snapchat, and Facebook Stories allow you to tell more of your story than any album of individual photos can. How is it that they can have thousands of followers interacting with their posts when you are lucky to break into double figures? That doesn’t mean that you shouldn’t make any product posts, however. They want to ensure that they are not dealing with corporate drones – they are interested in the personalities behind the company. Before using a content calendar, managing my social media channels and coming up with post ideas was like pulling teeth. Are you working out at the gym, snuggling your dog, or getting caught up with your laundry? Some firms have spent a considerable sum of money buying generic high-value prizes, such as iPads, and then been disappointed when analyzing the effects of their competitions. For example, “I’m thinking of creating a new e-book. In fact, that's why we've included a free calendar template in this post. Video is now extremely popular. Or maybe you’re a network marketer or an affiliate for essential oils. For example, National Breast Cancer Awareness Month, Nurses Week or National Donut Day. On social media, people want to be entertained or educated, or both. You want to be able to customize your content to your audience so that they can apply it to their life / work and apply the value of your content accordingly. One way to build engagement is to create a competition for your followers. If you’re a chiropractor, flat lay your top-selling supplements or essential oils. Timely topics are more difficult to automate and schedule in advance. People love to see behind the scenes. Did you hit 10,000 followers? Who is your go-to source for information? Share a fun fact about your industry or niche. People are more likely to trust somebody when they can see something for themselves. This means that your post will be competing with hundreds of posts at best. Getting personal works best on Instagram and Facebook. Content won’t always look the way you intend it to look. Just make sure that you have the rights to any video you upload – don’t share copies of the latest Hollywood blockbusters via your company social accounts. This is particularly important to pay attention to if you schedule your posts far in advance. Chances are your audience will love them as well. If you’re struggling to figure out which social media channel makes the most sense for your business, I highly recommend you narrow your options down to either Instagram or LinkedIn. Don’t forget to promote it. Do you have a mantra or affirmations you say to keep you motivated to accomplish your goals? Then list 4 or 5 options for your audience to choose from. In the … ml_webform_994710('animation', 'fadeIn'); Is your social media marketing strategy hurting or helping your business? I place selfie in quotes because you’re not actually taking the photo, but these photos feel like a selfie. These Social Media Image Templates include 104 beautifully designed quote images that can be customized with your logo and brand colors. Memes are often funny and entertaining – they are certainly interesting, and thought-provoking. 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